Course Code
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SEEM 3450
SEEM3450
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科目名稱
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Engg Innov
& Entrepreneurship 工程創新和企業開發
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教員
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學 分
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課程性質
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SEEM必修
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同科其他選擇
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Workload
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l PAPER, TUTORIAL / PRESENTATION
l FINAL EXAM
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好重
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重
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平均
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輕
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1
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極輕
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評價教學內容
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#1 寫business plan,分析
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評價教員教學
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#1 悶
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CUSIS科目資料
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Description：
Factors that
drive continuous creative product innovation. Study of processes of creating,
assessing and pursuing product opportunities. Evaluation of new product ideas
and risk assessment of commercialization. Product development strategies in
industrial marketing. Understanding the behaviour of buyer. Formulation and
implementation of innovative marketing strategy and business plan.
Learning Outcome：
1. Understand
the influences of technological, environmental, social and cultural
considerations on design decsions and new product/service development;
2. Competent to
generate new product/service ideas, and to critique business viability of
such ideas;
3. Able to
develop a proposal for a new venture;
4. Able to
analyze and debate the basic issues, the risks, challenges and rewards
related to innovation and new ventures.
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其他資料
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2018Sem1：學位 183|註冊 72|剩餘 111
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同學推薦
|
高度推薦
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有保留
|
極有保留
|
1
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123
【更新進度】23-24 s1/s2/ss 科目列表已上傳。
【更新進度】23-24 s1/s2/ss 的科目評價已更新。［2/7/2024］
【更新進度】23-24 s1/s2/ss 的科目評價已更新。［2/7/2024］
SEEM 3450 工程創新和企業開發 Engg Innov & Entrepreneurship
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